Supps for Pups:
Native Pet

Purpose
With plenty of vet-cred behind their products, Native Pet understood that when it comes to caring for our canines, rational claims only go so far. We set about creating a campaign that made dog people feel seen – channeling the live-in-the-moment spirit pups bring and the unbreakable bond we share with them that's worth everything.
Performance
The campaign gave Native Pet a warmer, more emotionally distinctive role in the category, building brand awareness and strong engagement across social and streaming platforms.
Split frame with a Native Pet The Daily canister under HEALTHY SUPPS beside a close-up of a golden dog's snout reading FOR HAPPY PUPS
Split frame with a Native Pet Hip+Joint pouch under JOINT SUPPS beside a brown curly-coated dog running on a beach reading FOR SUPPLE PUPS
Split frame with a Native Pet Calm pouch under CALM SUPPS beside a wide-eyed dog wrapped in a blue hoodie reading FOR WORRIED PUPS